Alter Ego Italy TF Golden Ash 3.38oz (Choose Your Color)

Alter Ego Italy Technofruit Color is a permanent ammonia cream color with 122 intermixable shades across 24 color families. Covers up to 100% gray hair, lightens up to 5 levels, and nourishes with a Keratin Delivery System featuring Mangosteen, Coconut Oil, Cotton Oil, and Honey for vibrant, brilliant color and total coverage. PPD-free formula. Easy to mix and apply with a creamy, conditioning texture.