{"product_id":"alter-ego-italy-tf-extra-red-3-38oz-choose-your-color","title":"Alter Ego Italy TF Extra Red 3.38oz (Choose Your Color)","description":"\u003cp\u003eAlter Ego Italy Technofruit Color is a permanent ammonia cream color with 122 intermixable shades across 24 color families. Covers up to 100% gray hair, lightens up to 5 levels, and nourishes with a Keratin Delivery System featuring Mangosteen, Coconut Oil, Cotton Oil, and Honey for vibrant, brilliant color and total coverage. PPD-free formula. Easy to mix and apply with a creamy, conditioning texture.\u003c\/p\u003e","brand":"Alter Ego Italy","offers":[{"title":"5\/626 Light Chestnut Red Intense Iris","offer_id":66722427535664,"sku":"AETF5\/626","price":16.96,"currency_code":"USD","in_stock":true},{"title":"4\/551 Chestnut Mahogany Intense Ash","offer_id":66722427568432,"sku":"AETF4\/551","price":23.5,"currency_code":"USD","in_stock":true},{"title":"6\/666 Dark Blonde Extra Intense Red","offer_id":66722427601200,"sku":"AETF6\/666","price":16.96,"currency_code":"USD","in_stock":true},{"title":"6\/656 Dark Blonde Red Intense Mahogany","offer_id":66722427633968,"sku":"AETF6\/656","price":16.96,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0856\/9959\/2496\/files\/alter_ego_technofruit_b88c0a38-c3c9-4118-bd3f-75a69869c068.png?v=1777921375","url":"https:\/\/haircolorusa.com\/products\/alter-ego-italy-tf-extra-red-3-38oz-choose-your-color","provider":"Hair Color USA","version":"1.0","type":"link"}