{"product_id":"alter-ego-italy-tf-ash-brown-3-38oz-choose-your-color","title":"Alter Ego Italy TF Ash Brown 3.38oz (Choose Your Color)","description":"\u003cp\u003eAlter Ego Italy Technofruit Color is a permanent ammonia cream color with 122 intermixable shades across 24 color families. Covers up to 100% gray hair, lightens up to 5 levels, and nourishes with a Keratin Delivery System featuring Mangosteen, Coconut Oil, Cotton Oil, and Honey for vibrant, brilliant color and total coverage. PPD-free formula. Easy to mix and apply with a creamy, conditioning texture.\u003c\/p\u003e","brand":"Alter Ego Italy","offers":[{"title":"4\/17 Chestnut Ash Brown TechoFruit","offer_id":66722434318640,"sku":"AETF4\/17","price":23.5,"currency_code":"USD","in_stock":true},{"title":"8\/17 Light Blonde Ash Brown","offer_id":66722434351408,"sku":"AETF8\/17","price":16.96,"currency_code":"USD","in_stock":true},{"title":"6\/17 Dark Blonde Ash Brown","offer_id":66722434384176,"sku":"AETF6\/17","price":16.96,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0856\/9959\/2496\/files\/alter_ego_technofruit_d06a5bfa-1560-40a0-b766-33326dfd88e6.png?v=1777921385","url":"https:\/\/haircolorusa.com\/products\/alter-ego-italy-tf-ash-brown-3-38oz-choose-your-color","provider":"Hair Color USA","version":"1.0","type":"link"}